I’ve redesigned again, which you all know is a favorite past time for me. Welcome to version six of iamdanielmarino.com. I’m doing some cool new things here and I’m very happy with the results. This is still a work in progress and decided to push it live prematurely — mostly because I did some stuff on my server and broke my previous website. I didn’t do a very good job of properly backing up files and lost a lot of hard work (Let that be a lesson to you all). Over the next several articles I’ll give an inside look as to how I designed and developed the redesigned site. Today’s topic is design.
Let me preface this by saying I recommend using Firefox 3.5 or Safari to get the best results, but it will look ok in IE8 as well. It does work (for the most part) in IE6 and 7, but I’m not actively supporting those browsers.
Overall look & feel
I don’t feel like I was really inspired by anyone or anything in particular this time around. I looked at a lot of websites and made note of a lot of ideas. I also took my time in designing this site and let ideas sink in, instead of rushing to churn out something new (I started this well in advance of breaking version five). Right before redesigning I watched Elliot Jay Stocks screen-cast on designing a portfoio site which gave a lot of insight that I’ve tried to incorporate in the overall design.
When it came time to design, I started out with the journal. I think it is most important to make sure the text flows before anything else. If it isn’t easy on the eyes while reading, no one will stick around to read it. I also like keeping the colors subtle (in this case, almost non-existent) to help portfolio pieces to pop (which unfortunately I didn’t get to finish before launching the redesign).
One thing Elliot talked about in his screen-cast is finding a way to create pleasing tension which is a concept I’ve never really explored in my own work. As I worked through the design of my site, I came up with the concept of presenting article dates in a worn-leather-looking bookmark (which later became a reoccurring theme throughout the site). After coming up with the design for it, I pushed it off the grid by 10 or 15 pixels and the pleasing tension concept just clicked for me. I’d have to say the bookmark is my favorite element of the website.
Typography
I’m very particular about typography mainly because my designs tend to be simple and not overly graphical. Now that I have more time in my life, I’d also like to start writing more, so the journal quickly became the focal point for my website.
For typography I chose to use “Mueso” for the logo, navigation and h3 elements. I was recently using it on a project at work, and was instantly drawn to it. It’s very playful, yet carries a serious tone with it. I tried using bolder variations of it, but kept coming back to the light variation.
I’m using “Georgia” for page titles elements which is always a winner in my book — though I will say that the browser never renders it as well as it looks in my mockups. I’m always a little disappointed once I see “Georgia” in the browser. Never the less, it is still a great font.
In my previous version, I used “Times New Roman” for body text, but I thought this time I would try the ever-popular “Helvetica”. It feels lighter and where “Mueso” has some strong serifs, I think that “Helvetica” balances it out nicely.
What’s to come
In future articles in this series, I’ll write about using HTML 5 and the challenges that created for me, as well as browser support, what additional content to include and how to present it, and what to expect. I’ve been working on interesting projects and have some great topics to write about and discuss. I look forward to this new chapter of my website.